One week ago I got to celebrate my one-year anniversary here at Kirvin Doak. It’s been a whirlwind of a year, filled with both ups and downs but mostly ups.

Right before I was asked to join the KDC team, I was most definitely at the low of lows. Feeling defeated, I thought my worst nightmare was about to come true and I was going to have to pack my bags, head back to New Mexico and reevaluate what it was I was going to do with my life. But its true what they say about the darkest hour being just before the dawn and just when I was about to lose all hope I started the interview process with Alison and knew I was just what they were looking for.

Working with Team Oontz has been quite the adventure. It’s also been a learning process.

Coming from the journalistic side of mass media, I thought PR would come easy. My thought was that I’d been on the other side and would know what journalists were looking for in a pitch or story angle but that wasn’t necessarily the case. The first lesson I learned was that getting the journalist to even acknowledge your email or answer the phone can be a challenge in itself. But perseverance can definitely pay off in the PR world and I landed my first national hit with USA Today for within my first three months at KDC.

Another lesson I’ve learned in my first year is that getting face time with just about anyone is key. Whether it is reporters, photographers, event planners, community members or fellow PR leaders, the more you put yourself out there the better. You never know what kind of project a client will throw at you, so that one photographer you met at that one anniversary party who knows the owner of that one venue, just might come in handy somewhere down the line.

One of the highlights of my first year with KDC was most definitely getting the opportunity to work my first Electric Daisy Carnival (EDC). EDC will always have a special place in my heart because it is a place where dreams are realized and being here at Kirvin Doak is proof that dreams come true.

From media check-in at the Cosmopolitan of Las Vegas to the early morning hours at the Las Vegas Motor Speedway, Team Oontz guided me through my first year working EDC. Meeting the journalists and bloggers we regularly work with, seeing the festival come to life and knowing that we were a part of making it happen is indescribable and completely fulfilling.

In the coming year, I’m really looking forward to pushing myself to reach my full potential. I’m at a point where I feel comfortable taking on bigger and better challenges and I can’t wait to see how I can grow and develop even more success for KDC and my clients.

Ashley Trevizo